Founders

Our founders who’ve been here since day one.

MIKE BAKER

SOLE/ReCORK

Co-Founder and Vice President of Brands for Better Foundation, and Founder/CEO of SOLE/ReCORK. Awarded top 22 Conscious Business Leaders of 2019 by Conscious Company Media.

KARLA PECKETT

SOLE/ReCORK
she/her

Founder and President of Brands for Better Foundation and Co-Visionary of BFB’s Brand Battle for Good, The Spark Factor and The Comeback. Creative lead, strategic thinker, art director, planet-first designer. Creative Director at SOLE/ReCORK. Previously Creative Manager at LUSH Handmade Cosmetics.

SCOT SUSTAD

Inbox Booths & Digital Hot Sauce
He/Him

Co-Founder of Brands for Better Foundation and Co-Visionary of BFBF’s Brand Battle for Good. 5x start-up entrepreneur, community builder, growth marketer. Founder and CEO at Digital Hot Sauce Inc.

Key Contributors

Our key contributors and team leaders who help plan and guide everything we do.

MAXINE BULLOCH

MAXINE BULLOCH PHOTOGRAPHY
She/her

I work with entrepreneurs and small businesses to craft intentional stories through photography so that they show up honestly, on-brand, and aligned with their values.

MARK BUSSE

MGA, CREATIVE MORNINGS

Director of Brand, Culture, & Community at MGA and co-host and organizer of the Vancouver Chapter of CreativeMornings. Board Member on Story Money Impact, Advisor Board Member on Kwi Awt Stelmexw, and 5 year Director of TILT Curiosity Labs, Mark is a true community impact leader in our city.

KRISTY O’LEARY

DECADE IMPACT STRATEGY
She/Her

Kristy is the co-founder of Decade Impact, a consulting firm focused on helping firms define, measure, manage, and communicate their social and environmental impact. An expert in B Corp certification and SDG alignment, Brianna supports her clients to translate impact into sustained business success.

KATHRYN ANDERSON

Anderson Creative
She/Her

Kathryn Anderson is a freelance adventure and travel writer and blogger who shares health, wellness and travel tips to inspire others to get outside and explore more. Based in Vancouver, she encourages people to live life to the fullest.

KYLE HARMS

Digital Hot Sauce
He/Him

Kyle is the Marketing & PR Team Lead and CEO of Digital Hot Sauce, a Vancouver-based performance marketing agency.

JILLIAN KLASSEN

UBC
She / Her

A seasoned tourism professional, focused on events, meetings, and conventions, and working towards bringing together the brightest minds and best athletes.

THERESA ROWSELL

iQmetrix
She/Her

Brands for Better founding brand partner and advisor, Vice President Product at iQmetrix and 2019 Women of Inspiration Award recipient. Community builder, innovator and people-centric leader. Previously with Target, Kit and Ace and O2E Brands.

BRIANNA BROWN

DECADE IMPACT
she/her

Brianna is the co-founder of Decade Impact, a consulting firm focused on helping firms define, measure, manage, and communicate their social and environmental impact. An expert in B Corp certification and SDG alignment, Brianna supports her clients to translate impact into sustained business success.

ERIKA MARRETT

Earth’s Own Food Company
She/Her

Erika is on the sales team at Earth’s Own, where they believe in the power of plants to change the world. She is passionate about the environment and has a background in marketing, events and production.

Volunteers & Advisors

Our superstars who keep Brands For Better moving forward.

TIFFANY LIEW

Ecometer
She/Her

From scientist to UX/UI designer, Tiffany strives to merge her research based and artistic mindset together to create intuitive and sustainable design. Volunteer for Ecometer website design.

THOMAS CLAYPOOL

Native Shoes
he / him / his

Thomas Claypool is a futurist, entrepreneur, industrial designer, and environmentalist.

SHREYA GIRISH

TTT Studios
She/Her

With a passion for compelling storytelling, Shreya is the Marketing Manager at TTT Studios. Her entrepreneurial attitude empowered her to drive business growth in the tech and entertainment industries. She holds an MBA from the UBC. She is driven by challenges, curious about people’s journeys, and enjoys exploring the outdoors.

SARAH MOUNGOUNGA-NKOMBO

Freelance Designer
She/Her

Sarah Moungounga-Nkombo is a Graphic Designer based in Vancouver. She is specialized in the field of advertising, packaging design, branding and brand identity. Sarah believes in the power of Art to convey a message.

SAMANTHA LEE

Realize Strategies
she/her

Samantha is the Marketing and Communications Manager at Realize Strategies. With experience in a variety of sectors including non-profit, government, and tech, Samantha is a storyteller passionate about engaging with and amplifying diverse voices and experiences.

PIA DARGANI BRIEN

Stardust Infant Wears Inc.
She/Her

Pia, COO of Stardust Infant Wears, has a tenacious entrepreneurial spirit. She is looking for opportunities to connect and engage with people and organizations that espouse socially conscious and sustainable business practices.

MELISSA OROZCO

Yulu PR
She/her

Melissa Orozco is an award-winning social entrepreneur known for pushing boundaries that challenge the status quo and deliver impressive results. She is the founder and CEO of Yulu PR, a social and environmental impact communications firm founded on the principle of leading with impact to tell stories that matter. She is also the founder of the Global Impact Relation Network, an organization that educates professional communicators on authentic, impact-driven communications for positive change.

MARK BOARDMAN

Minivillage Group Inc.
He/him

20+ years in business development and law in Europe and Asia with a passion for community building and positive societal transformation. CEO and founder of Minivillage – a one-stop neighbourhood platform for community connections and skill sharing. All within walking distance!

JILL ROBINSON

UBC
she/hers

Jill wears a few hats as a Project Manager at UBC, an EcoMeter co-lead, and a team member with Brands for Better. When she’s not connecting teams and tasks, you can find her adventuring in the mountains, thrifting for nonfiction, running the seawall, or spending time with her community.

JESSICA COURTNEY

Satel Creative
She/Her

Jessica is passionate about creating engaging experiences through intuitive web design. She has focused her skills on developing ecommerce solutions to reduce our environmental footprint.

KHAYLA ALMONTE-DAVILA

TAKING IT GLOBAL
She/Her

Khayla is a social innovator with an expertise in equity-centered design. She designs and advises on non-profit programs and business strategies with social justice and the needs of the community at the core.

JESSICA BORICH

Prism X Strategy
She/Her

Prism is a purpose-driven agency that crafts transformative and creative solutions for some of the world’s complex social challenges. Our team is a catalyst to embed purpose and we co-create with our clients to make a positive social impact.

MEL MOK

Farmboy
she/her

Mel is a social impact advocate with over a decade of brand and marketing experience, balancing creativity and strategic thinking to uncover meaningful values-oriented solutions. She currently leads the marketing for Farmboy, an international art advisory in East Vancouver.

MANDY BHULLAR

LULULEMON
she/hers

Inclusion, Diversity, & Equity leader. Passionate about environmental & social justice and inclusive product innovation. Partners with organizations by infusing DEI as a central part of their business and operating strategies. Holds degrees in Psychology, Human Resources and Intercultural studies. She has achieved an award in Diversity and Inclusion and is CPHR certified.

LUPITA WIDYASANTI

3fold Partners
She/Her

Lupita (she/her) leads 3fold’s initiatives of systems evolutions and sustainable corporate development. With a background ranging from soil health to circular economy, Lupita uses an interdisciplinary approach to effect change and foster connections in her work and community.

LUCILA DIAZ

HARMONY SENSE INTERIORS LTD
She/Her

Founder and Creative Director of Harmony Sense Interiors, an award-wining interior design firm specializing in turnkey services for New Builds and Renovations. Passionate about creating spaces that allow people to uncover their potential. Mother of 2 teenagers and Nature lover.

LAURA ZUBICK

UNBOUNCE
she/her/hers

DEI Manager at Unbounce. Purpose-driven communicator, strategic thinker, relationship-builder, and passionate driver of corporate citizenship.

KAREN STORRY

Metro Vancouver

JOEL HARRISON

METHODIC CONTENT

Founder of Methodic Content, a marketing agency that builds thought leadership for impact. Passionate impact-driven podcaster and content creator working to build a world where the majority of organizations make decisions with people and planet first in-mind.

NICHOLAS YEE

Arc’teryx
He/Him

Nick is the Employee Experience Specialist at Arc’teryx, building cultural moments within the brand to promote engagement. He also Chairs the Board at Amplify, a youth-led nonprofit that empowers youth leaders with experiential learning opportunities to create social impact.

MITCHELL BALLENTINE

BALLENTINE
he/him

Mitch is the Managing Director at Ballentine, a branding studio and collective. He’s spent the last decade leading strategic and creative teams in projects alongside clients of every size, from clean energy startups, to local non-profits, to global tech giants, and everything in between.

JOEL HANSEN

SKIDMORE GROUP

Whether it’s helicoptering in speakers to Western Canada’s largest marketing conference or taking the TEDx stage, Joel has a heart for bringing people together for accelerated impact. Voted Vancouver’s Top 30 Tech Influencers to follow by Daily Hive.

ROBERT FISHER

SCALE COLLABORATIVE
he/him

Hailing from London, UK Rob has fifteen years of experience managing, developing and delivering programs for federal and provincial governments and he has worked in the fields of immigration, public safety and business engagement in the UK, US and Canada. Rob currently works at Scale Collaborative where he administers a number of programs and initiatives working with local businesses, nonprofits, social enterprises and government organizations to help build the resiliency and capacity required to address the challenges facing our communities. In 2019, Rob founded the BC Impact and Sustainability Collective to connect like-minded impact leaders. He actively volunteers his time, coaching and mentoring for a number of organizations including Brands for Better, Futurpreneur, CityHIve and Spring Activator.

NKIRU ANI

University of British Columbia (primary); Events by Ona (secondary)
She/her

Nkiru is a Communications Coordinator at UBC and is passionate about including diverse lens to educational programs and business practices. She is the founder of Events by Ona, an events design and coordination firm and enjoys travelling and interior designing.

SARAH ROBINSON

O2E BRANDS
she/her/hers

Sarah is the Copywriting Manager at O2E Brands, where she leads brand voice and messaging strategy for 1-800-GOT-JUNK?. With over a decade of experience, there’s pretty much no topic she’s afraid to tackle.

SVEND ANDERSEN

GHG ACCOUNTING
He / His

Svend Andersen, MBA, MSc is a greenhouse gas (GHG) accountant, psychologist, and sustainability professional with 20 years of experience in the environmental management field. He has worked in executive positions in Canada, Hong Kong, Germany, and the USA with an international business portfolio. He founded GHG Accounting Services in 2009 with the mission of supporting clients in their sustainability pathways. Svend believes in the importance of sustainability education and is a regular speaker and guest lecturer on sustainable business practices, carbon financing, and municipal and corporate climate change strategies. At GHG Accounting services he works with a diverse, experienced team that values transparency, innovation, technology, and people-focused solutions, adding meaningful value to their projects. The team shares a view that we all are responsible for a world without discrimination. Our voices and actions protect a safe and respectful environment for all to work and live in equity.ghgaccounting.com

ROSEMARY COOPER

SHARE REUSE REPAIR INITIATIVE

For 20+ year, Rosemary’s been a sustainability planner, catalyst and educator bridging the gap between ideas and solutions. Project Director of Share Reuse Repair Initiative, Circular Economy teacher at BCIT School of Business and Senior Associate, One Earth.

SHANNON HOFER

SOLE/ReCORK

SWETA RAJAN

Inclusion Advantage Consulting

SYDNIE NICOLL

CONSULTANT

Sydnie is an Organizational Development (OD) Consultant committed to helping organizations create work environments that enable their people to flourish. She believes that with a willingness and the right set of tools, that all workplaces can be conscious, fair, supportive, and enable people to be themselves in such a way that work itself becomes a force for change and where human potential is maximized. Sydnie holds a Master of Arts degree in Organizational Psychology (MAOP), she is an integral coach through Integral Coaching Canada, she is an MBSR qualified mindfulness teacher, and an Emergenetics associate.

TAMMY TSANG

ANDHUMANITY

Tammy Tsang (she/her) is the Co-Founder of AndHumanity, Inclusive Marketing Agency. She is an advertising & communications agency owner and strategist. As a maverick business owner, she holds a lifelong passion for diversity and inclusion. She is a Canadian citizen, second generation Cantonese immigrant settler, a mother, daughter, wife, friend and confidant. She pays respects to the elders for the opportunity to live and operate on the unceded and stolen territories of the Coast Salish Peoples – Sḵwx̱wú7mesh (Squamish), Stó:lō and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) and xʷməθkʷəy̓əm (Musqueam) Nations.

WILLIAM SUZUKI-LEE

VANCOUVER PUBLIC LIBRARY
he/him/his

William is a marketing and communications professional with a background in events management and multimedia creation. He offers public relations support to Brands for Better. With his wife and daughter, he lives in New Westminster, BC.

DAVID KARNEZOS

THE REFRAME GROUP

Passionate storyteller whose perspective has been shaped by the lens of travel and curiosity. Fascinated by communication and the results it can achieve when done clearly and compassionately. Photographer, videographer, and Community Experience Manager at The ReFrame Group.

ALEX CRONJE

SOLE/ReCORK
he/him

Alex keeps himself busy as an Impact Marketing Specialist, volunteering with Brands For Better’s Cause & Impact team, and co-lead on the EcoMeter project. On the weekends, Alex is either in the water or on a mountain, probably with his dog Zini.

AARON DE JONG

movr
he/him

Aaron is the founder of movr, an exercise technology company committed to improving movement health on a global scale.

ALLY MCGERRIGLE

CLIO
she/her

Ally is the Manager of Learning & Development at Clio. She has a Masters Degree in Organisational & Social Psychology and has spent the last 6 years designing learning programs and honing her skills as a leadership development facilitator. She’s passionate about developing human & high-performing leaders who want to drive positive change in the world.

BRUCE QI

Launchpad Technologies
he/him

Founder and CEO of award-winning tech firm Launchpad Technologies, servant leader and team enabler with 15 years of experience building tech teams across Europe, Asia and the Americas.

ALEX BRIGLIO

SWANY CANADA
he/him

Current VP of Swany Canada. Vancouver born and raised. Previously lead re-branding and marketing for RYU Apparel as VP of Marketing. Awards for Best New Retail Store (WGSN), Best Social Media Campaign (WR finalist) and Best Customer Experience (WR).

ALICE HENRY

Share Reuse Repair Initiative
She/they

Alice Henry is a researcher, facilitator, and program manager with expertise in the circular economy and collaborative decision-making. As Program Manager at the Share Reuse Repair Initiative, she focuses on the Just Circular Recovery and Transition program.

ANASTASIA KIKU

REUSABLES

ANTONIO ZIVANOVIC

THE REFRAME GROUP

Founder of The ReFrame Group & the Canadian B Corp Directory. Husband. Father of two boys with a 3rd arriving in March. Well-being & BCorp Ambassador. Canada’s Top Employee Benefits & Retirement Savings Consultant. Entrepreneur.

ARTHUR KONONUK

STIL
he/him

Volunteer / Facilitator / Connector

ASHLEY MOORE

CAMP CAMP

Freelance marketer, brand experience and internal communications manager. Passionate about storytelling and connecting communities. Co-Founder of adult summer camp, Camp Camp. Previous companies: Kit and Ace, Aritzia, MuchMusic, MTV.

BEN LIEGEY

Rethink2gether

BLYTH GILL

Tradle
he/him

Blyth Gill is the founder of Tradle.ca – a circular clothing service for parents with children who quickly outgrow their clothes from one size to the next. With a B.Sc in Environmental Science and a Masters in Business, Entrepreneurship and Technology, Blyth is hoping to combine his passion for zero waste and cradle-to-cradle design principles, by leveraging this delicate moment in time to help the world transition into a truly equitable and sustainable circular economy that models our very own natural environment systems.

DAVE GRANT

Electronic Arts
Agender

Development Director with extensive experience in game development and a passion for process innovation and people management.

CAROLYN IRWIN

NORAVERA VISUALS

Production Manager at Noravera Visuals; helping to coordinate commercial, documentary and narrative short productions from start to finish and ensuring quality, relevance, and enjoyment through every step of the process.

CINDY OLSSON

BENCH ACCOUNTING
She/Her

Growing up in 5 countries, Cindy is a product of a diverse upbringing. As a Sauder School of Business alumna passionate about social impact, she works at Bench whose mission is to make a profound difference in the quality of life of one million people.

DAGMAR TIMMER

ONE EARTH
she/her

Dagmar Timmer is Managing Director of Strategic Initiatives at OneEarth, a nonprofit “think and do” tank she co‐founded in Vancouver that innovates and amplifies solutions for sustainable ways of living, both globally and locally.

DAN WALKER

ARC’TERYX

Dan leads Arc’teryx’s social impact efforts. He’s also a member of the Steering Committee for the Catalyst Business Coalition and a Founding Brand representative for Brands for Better. He sits on Brands for Better’s Brand Battle for Good Cause and Impact team.

DANIEL MARRETT

CIELE ATHLETICS
he/him

Dan has spent nearly half of his life working in sales & marketing for brands in the sports and culture space, currently overseeing sales and marketing for Ciele Athletics. A relatively new dad of two, he squeezes his love of sports, adventures, volunteering for Brands for Better, and co-leading EcoMeter into any open time slot that he can.

DONNA CHEUNG

WAKEFIELD AGENCY
she/her

As Co-Founder and Executive Producer at Wakefield Agency, Donna works with impact-driven, values-based businesses to help find and amplify their message through emotive video storytelling that connects them in a meaningful way with their audience.

EMILY LAU

Leading Change

EMMA C PARTSON

CONNECT SEVEN GROUP
she/her

Partner at ConnectSeven, a project management and event production firm engaging only in projects directly related to organizations and initiatives that are enacting positive change. Helps clients realize their vision, and produce the effective events with purpose.

ERICA LOCATELLI

GHG ACCOUNTING
she/her

Community Engagement at GHG Accounting. Passionate about sustainable business projects that involve community groups, municipalities and organizations. Former museum educator and chemist.

FLORA HASHEMI

UBC SAUDER

Flora is one of the co-visionaries behind the Spark Factor Project. She is a researcher for UBC Sauder School of Business. She is passionate about her community, and has a background in Design and Architecture.

FRANCISCO JASSO

CONSULTANT

Francisco Jasso is an Organizational Development Professional and Consultant. Francisco helps organizations create inclusive work environments by implementing research-based best practices that support individual, group, organizational and marketplace objectives. Francisco is highly experienced in Talent Management, Equity Diversity and Inclusion, OD, Change Management, Workforce Planning, Strategic Planning and Human Resources processes. Francisco holds a Diploma in Business Administration, a Bachelor’s degree in Organizational Psychology, and a Master’s degree in Organizational Psychology with a specialization in Diversity and Inclusion.

GEOFF DITTRICH

INK LLP

Geoff is the Founder and Managing Partner of Ink LLP, a law firm that provides strategic counsel to entrepreneurs, investors and high-growth companies. Ink LLP supports Brands for Better with their Corporate Counsel.

GEOFF LIVINGSTON

NORAVERA VISUALS
he/him

Geoff Livingston loves people and stories and had used this passion to build Noravera over the last 10 years. He is a girl dad, mountain biker and cancer survivor and is always striving to make life more awesome for as many people as possible.

GILLIAN HARPER

Realize Strategies
She/her

Gillian is an Organizational Development Consultant with Realize Strategies and is passionate about supporting organizations in strengthening their unique culture and employee experience to foster employee wellbeing, connection, and engagement.

JAMES BOON

ROUTEIQUE INC
He / Him

James is a results-driven marketer, designer and communications professional. He currently hangs his many hats as an Art Director at Routeique Inc., a Calgary-based startup specializing in supply chain solutions, and as a designer for EcoMeter and the Brands for Better Foundation. On weekends, he can be found in the mountains, snowboarding or hiking.

JANE GRIFFITHS

Sunbowl
She/her

Jane is a customer success professional with experience in event production and music management. She was on the team for local events including the Celebration of Light and the Squamish Valley Music Festival. Recently, Jane has been working remotely in the eCommerce industry while fulfilling her passion for traveling, enjoying the “digital nomad” lifestyle.

JANE COX

CAUSE + AFFECT

“Canadian Catalyst” Award winner Jane Cox is a Brand Consultant, Design, Communications and Engagement Strategist at Cause + Affect. In the past, Jane has been an Advisory Board member of THNK, Board Director of Vancouver Design Week, and producer of Vancouver PechaKucha.

JEREMY DOUGLAS

OCEAN WISE

Jeremy has focused his career on building strategic, creative and sustainable partnerships that increase the capacity and impact of non-profit organizations worldwide. Currently VP of Development at Ocean Wise.

JESSE GOUCHEY

MASKWA MURALS

Jesse Gouchey is an award-winning Canadian artist. He shares his craft by guiding workshops through school boards, First Nations and Metis communities across Western Canada.

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